Out of the four debut designers, Uzair Sardar was declared winner
of the Bank Alfalah Rising Talent Award on the first day of the Fashion
Pakistan Week 2016.
Uzair Sardar from Asian Institute of Fashion Design received the
Rising Talent Award and a cheque of Rs. 500,000 from Aly Mustansir, Chief
Marketing Officer at Bank Alfalah. Through this award, the Bank provides a platform
for young designers to showcase their talent and transform their ambitions into
success. Four designers
The winner of the Bank Alfalah Rising Talent Award was decided
through transparent voting of jurors as well as the general public. The other
three contestants who got the opportunity to showcase their designs for the
first time ever at the Fashion Pakistan Week 2016 included Nida Sohail from
Asian Institute of Fashion Design, Syeda Urmia Naqvi and Shanza Jamil from
Indus School of Arts and Architecture.
Uzair Sardar, the winner of the Bank Alfalah
Rising Talent Award at the final day of FPW 2016 receiving a cheque of Rs.
500,000 from Aly Mustansir, Chief Marketing Officer at Bank Alfalah.
Sharing his thoughts on the Bank Alfalah Rising Talent programme,
Atif Bajwa, President & CEO at Bank Alfalah said: “The Rising Talent
platform does complete justice to our promise of ‘the way forward.’ The sole
purpose of putting this initiative in place was to empower the Pakistani
society by identifying and nurturing the incredible young talent this country has.
I congratulate Uzair Sardar on becoming the newest Rising Talent in fashion and
believe that this platform will prove to be a launching pad for a very
successful future that awaits you. Since its inception, Bank Alfalah Rising
Talent has been creating stories of success and today is no exception.”
The Fashion Industry in Pakistan has grown significantly over the past
decade, playing a pivotal role in not only boosting the image of Pakistan
globally but also generating significant revenue. Bank Alfalah’s Rising Talent
Programme aims to motivate, inspire and recognise young and upcoming talent in
the country and provide them with opportunities to showcase their talent. Bank
Alfalah has been supporting fashion bodies operating in the country, including
the Fashion Pakistan Council as well as the PFDC. Bank Alfalah also supports
emerging talent in sports, film making and arts.
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