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EBM donates Rs.100 million to PM Relief Fund for COVID-19-By:Karachi Chronicle

Karachi – In a recent meeting with the Prime Minister of Pakistan, Imran Khan, through video link, Dr. Zeelaf Munir, MD and CEO of English Biscuits Manufactures (EBM), Pakistan's leading manufacturer of branded biscuits, made a commitment to donate PKR 100 million to the PM Relief Fund for COVID-19.


Dr. Munir appreciated the Government of Pakistan as well as the Prime Minister for their tireless efforts as well as for the preventive measures taken to overcome the public-health challenge and to safeguard the nation’s community and economy. With regard to her company's role in facilitating the government in their campaign against COVID-19, she said, “EBM has made a commitment to support the government in its efforts to provide food and relief to millions of deserving households during lockdown. We have also donated medical equipment to enable the provision of better healthcare at hospitals. At this time of crisis, the corporate community and the civil society must unite & contribute additional resources in order to help eliminate hunger, disease and poverty, while also paving the way for an early economic recovery.”

The donation was appreciated by the Prime Minister.

EBM has been baking nutritious delights for Pakistani consumers under the brand name Peek Freans since 1966. As one of the pioneers of the industry, as well as a dominating market leader, EBM continues to innovate on each of the three fronts: product, quality, and communication.

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